AdviCoach Presents: Becoming the Leader Your Business Needs

AdviCoach Presents: Becoming the Leader Your Business Needs

“Leadership is managing change. Management is leading stability,” writes Forbes magazine columnist, Marc Compeau. This begs the age old question – does your business need you to be a leader or a manager? Odds are, depending on the size of your organization, it needs both. As a small business owner, it is up to you to not only manage the day-to-day operations of your team, but also, ultimately, fulfill the broader role as leader.

If you’re a leader looking for a little guidance yourself, AdviCoach is here to provide you with the do’s and don’ts of small business leadership.

Do Think of Your Employees as People

Each person on your team is an individual and needs be treated as such. Figure out how they would like to be led and do your best to accommodate them. Understand their strengths and weaknesses as well as their goals and aspirations and find out how they can best contribute to your organization. They all bring something unique to the table and the only way to find out what that is, is to take a genuine interest in them.

Don’t be Vague

As a leader it is your job to communicate a clear vision to your team. If your employees don’t understand why they are doing something or what their work is leading to, they will not care about their role. Once you share with them your business’ goals and vision and connect their work with the big picture, you will see their pride shine through the work they produce.

Do Trust Your Team

As a leader you may find it hard to delegate, but this is a skill you must learn to master. Have faith in your team, provide them with the proper instructions and trust them to do the task. Nothing motivates someone like ownership and personal responsibility.

Don’t Worry About Being Liked

Always be honest and transparent – never sugarcoat how you feel. If a team member does not perform adequately, let them know. Find out the reason behind their struggles and strategize new ways to promote professional growth. Telling an employee what they can improve upon may not be pleasant in the moment, but it can do wonders in the long run. If you become too caught up in pleasing everyone, they may end up liking you, but they will never end up respecting you.

Do Take Responsibility

All great leaders are judged exclusively by how they handle themselves under pressure. Sometimes your team will fall short of its goals. In the end, no matter what went wrong, the grunt of the responsibility ultimately falls squarely upon your shoulders. It is one thing to take credit when everything is going well, but it is quite another to foster the blame when things go wrong. Learn from the mistakes made and make sure to share your newfound insights with your team – it is the only way your organization will grow.

Small business owners have different philosophies when it comes to how involved they are in their organization. Some choose to be heavily integrated in the day-to-day operations and others opt for a more hands-off approach. No matter what type of manager your team wants, you can rest assured knowing they will always need a leader.

If you would like to learn more about how to become the leader your business needs, contact a small business coach at AdviCoach today at


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